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Music Videos New Frontier: Augmented Reality

Posted on 20. Oct, 2009 by Antonella Stellacci.

Music and Innovation hardly get together and, when they do, the War of the Roses is a more likely scenario than Star Trek. Not always though.

Augmented Reality might be a peaceful exception. A new wave of music videos is indeed emerging, with the promise to enable new creative ways for artists to interact with their fans.

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